14 years leading Business Technology transformations from idea to impact.
25 years experience in data and media driving insight and returns from data in marketing.
Delivering deep analytical capabilities into the hands of end users.
20 years success in starting, building and improving profitability and performance.
Helping customers to anticipate change through social collaboration.
Strategic, creative design thinking to achieve growth and brand excellence.
Discovering & sharing insights on complex topics through intelligence.
Connecting global leaders with trusted pathways to overcome BI challenges.
A consummate listener to customer needs, enabling them to achieve ROI.
On 26th May 2011, David Pidsley setup Cause Analytics to combine his prior business success in the IT sector with Lee Picton’s experience in data analysis, to bring a new line of Business Intelligence to the UK.
Cause Analytics generated significant turnover, which was used to invest in Lee and his team applying their experience to building a new Business Intelligence service to offer to the market in January 2014. The collaboration brought together David's goal of enabling outcome-focused, evidence based decision making for medium-sized organisations and Lee's capabilities in delivering deep analytical capabilities into the hands of end users.
For three years we have been dedicated to organisations that want to anticipate change, get ahead and win the race.